“Genius Foundation Partners with ascensive edu skill foundation to globalize traditional chhau mask artisans”
Kolkata : Genius Foundation, an initiative of Genius Consultant Limited, has partnered with Ascensive Edu Skill Foundation to bring the Chhau mask, a traditional art form from Charida, Purulia, to a global audience. The two organizations signed a Memorandum of Understanding (MoU) to create market linkage and entrepreneurship development for Chhau mask artisans.
The project aims to develop national and international market linkages for Chhau mask artisans, and to promote entrepreneurship at the grassroots level. The initiative also seeks to educate artisans on modern packaging techniques. Genius Foundation will provide funds to Ascensive Edu Skill
Foundation as per the provisions of the MoU, while Ascensive Edu Skill Foundation will implement the programme.
The signing of the MoU was attended by several dignitaries, including Mr. R. P. Yadav, Chairman & Managing Director of Genius Consultants Limited, and Mr. Abhijit Chatterjee, Chairman of Ascensive Group of Companies. Smt. Shaon Sen, Additional Secretary, Department of Labour, Govt. of West Bengal, and other senior officials from the Ministry of Education, Ministry of Skill Development & Entrepreneurship, and Ministry of Textile, Govt. of India, were also present.
The delegates and special guests emphasized the importance of such innovative programmes for the betterment of artisans and the promotion of local heritage around the world. This partnership between Genius Foundation and Ascensive Edu Skill Foundation is expected to be a game-changer for Chhau mask artisans, providing them with a platform to showcase their talent and reach new markets.